The Missouri Department of Health and Senior Services has joined the
National Healthy Mothers, Healthy Babies (HMHB) Coalition in a publicprivate
partnership to provide text4baby, a national campaign to promote
maternal and child health by offering free text messages to pregnant
women and new moms. Missouri women who sign up for the service by
texting BABY to 511411 (or BEBE in Spanish) will receive free text
messages each week, timed to their due date or baby’s date of birth.
Messages focus on a variety of critical maternal and child health topics,
including birth defects prevention, immunization, nutrition, seasonal flu,
mental health, oral health, and the safest ways for babies to sleep.
Text4baby messages also connect women to prenatal and infant care
services and other resources in Missouri.
The HMHB Coalition specializes in promoting optimal health for mothers
and babies by creating partnerships among nonprofit organizations,
professional associations, businesses and government agencies. The
text4baby partnership includes the White House Office on Science and
Technology Policy and the U. S. Department of Health and Human
Services as well as the text4baby wireless carriers who are voluntarily
distributing text messages to recipients free of charge. Missouri is proud to
be a text4baby partner. By putting timely health information directly into
the hands of pregnant women and new moms, text4baby can have a
significant impact on maternal and child health in Missouri.
Encourage the pregnant women and new moms you know - clients,
customers, patients as well as family members - to sign up for text4baby
and receive three free text messages each week encouraging them to care
for their health and give their babies the best possible start in life. Women
who need information beyond the text messages will be connected to
Missouri’s TEL-LINK number, 1-800-TEL-LINK (1-800-835-5465) for
Missouri-specific resources. The Missouri Department of Health and
Senior Services has distributed a news release and will be developing
promotional items to support the tex4baby campaign statewide. Let’s
partner together in Missouri to promote text4baby and make a difference in
the lives of our mothers and babies.
For more information visit www.text4baby.org or call the Bureau of
Genetics and Healthy Childhood at 1-800-877-6246.
Text4baby is a free mobile information service designed to promote maternal and child health. An educational
program of the National Healthy Mothers, Healthy Babies Coalition (HMHB), text4baby provides pregnant
women and new moms with information to help them care for their health and give their babies the best possible
start in life. Women who sign up for the service by texting BABY to 511411 (or BEBE in Spanish) will receive
free SMS text messages each week, timed to their due date or baby's date of birth.